Goodwill Ambassadors



Be a part of this highly regarded signature program!

Each year the National Cherry Blossom Festival selects a group of young adults to be part of one of its most highly regarded and signature programs: the Goodwill Ambassador Program. Goodwill Ambassadors engage with the local community and are an indispensable resource for Festival attendees and the Festival.

The final group is comprised of talented, energetic individuals who have a true passion for international relations, community involvement, and the Festival. The 2024 Goodwill Ambassador application is now closed, stay tuned for next year’s application coming out this fall. 


The experience of a Goodwill Ambassador is a rewarding and once-in-a-lifetime opportunity. The Festival’s official Goodwill Ambassadors are actively engaged with the Festival through:

  • Acting as “cultural delegates” in propelling awareness of the Festival’s roots through attendance at Festival events and cultural exchange programs
  • Representing the Festival at events, including tree plantings, and community events affiliated with the National Cherry Blossom Festival or Japanese/Japanese American community
  • Acting as cultural and educational liaisons at Washington, DC-area schools to teach children about the history of the gift of trees and the Japanese language and culture


 The 2023 Goodwill Ambassador Program application is now available!