February 29, 2024- National Cherry Blossom Festival Announces Events Lineup for Highly Anticipated Season; National Park Service Reveal Peak Bloom Dates as March 23-March 26, 2024

WASHINGTON (Feb. 29, 2024) — The National Cherry Blossom Festival’s kick-off press conference unveiled exciting events and community programming for the 2024 celebrations, which will coincide with the National Park Service’s prediction of peak bloom dates of March 23- March 26, 2024.  

The iconic four-week festival to welcome spring to the Nation’s Capital will be held March 20 – April 14, 2023. During the press conference held at Waldorf Astoria Washington DC, Festival organizers previewed what’s in store for Festival revelers during signature events such as the Pink Tie Party, Blossom Kite Festival, and the National Cherry Blossom Festival Parade.

The press conference started with performers singing the official Festival song, followed by remarks from David Martins, General Manager of Waldorf Astoria; Diana Mayhew, Festival president and CEO; Nina Albert, D.C. Deputy Mayor for Planning and Economic Development; David Moran, Chairman of the National Cherry Blossom Festival and Area Director of Operations of Clyde’s Restaurant Group; Fumito Miyake, Minister of Public Affairs, Embassy of Japan; and Jeff Reinbold, Superintendent of the National Mall and Memorial Parks, who revealed the peak bloom prediction dates.

“This year’s Festival provides so many beloved traditions and new opportunities to go all out and make those memorable moments with friends and family,” Mayhew said. “The enthusiasm around the Festival is at an all-time high – we’ve received record-breaking numbers of volunteers, and our hospitality sector is reporting higher than average numbers.”

Jeff Reinbold, Superintendent of National Mall and Memorial Parks, who unveiled the peak bloom dates of the cherry trees around the Tidal Basin, spoke about the importance of caring for the cherry trees.

“The National Park Service takes great pride in the work we do to care for the stars of this festival – the 3,700 cherry trees, which are both natural and cultural treasures of our city and our nation,” Reinbold said. “We encourage all visitors to the Festival to be good stewards of the trees and join us as “cherry blossom protectors” to help us preserve them for future generations and Festivals.”

“The National Cherry Blossom Festival brings millions of people into the District every year, and we want to ensure that they also explore our Downtown, our local neighborhoods, and all DC has to offer,” said Nina Albert, DC Deputy Mayor for Planning and Economic Development. “We are excited to be partnering with the National Cherry Blossom Festival to support another successful and joyful celebration that is a uniquely DC tradition.”

A very special thanks to Waldorf Astoria Washington, DC for hosting the event. More information about the National Cherry Blossom Festival is available at https://nationalcherryblossomfestival.org.

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ABOUT NATIONAL CHERRY BLOSSOM FESTIVAL

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2024 Festival takes place March 20 – April 14, and includes four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2024 National Cherry Blossom Festival are Events DC, Amazon, and ANA, All Nippon Airways. Mark your calendars! Save the dates for the 2024 Festival signature events. Visit NationalCherryBlossomFestival.org or call 877.44.BLOOM for more information. Get the latest updates via email, and follow the Festival on social media! Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest).

View all events on the website 

February 28, 2024- National Cherry Blossom Festival Parade® Tickets Now Available

WASHINGTON (Feb, 28 2024) — The National Cherry Blossom Festival Parade® presented by Events DC — the nation’s springtime parade — returns Saturday, April 13, 2024, from 10 a.m. to 12 p.m.

The colorful celebration marches down Washington, D.C.’s iconic Constitution Avenue and is one of the signature events of the National Cherry Blossom Festival. The Parade is free for viewing on the street, and limited individual and group Grandstand tickets are available for purchase.

“This joyful springtime tradition is an event that children and adults alike look forward to every year,” said Diana Mayhew, president and CEO of the National Cherry Blossom Festival. “Let’s Spring Together with our families and friends and reserve your spot at the Grandstand. We can’t wait to see you along the Parade route.”

The Parade will feature elaborate floats and balloons, award-winning performers, marching bands from across the nation, performances from local artists, youth groups, choirs, costume characters, and much more. Iconic hip-hop group The Sugarhill Gang will be performing and more spectacular performances will be announced at a later date.

“Events DC is proud to present the 2024 National Cherry Blossom Festival Parade,”’ said Angie M. Gates, president and CEO of Events DC. “From incredible performances to elaborate floats, paradegoers are in for a fantastic display that commemorates springtime. I encourage everyone to join us on Saturday, April 13th for what will be a memorable celebration.”

The National Cherry Blossom Festival Parade takes place on the final weekend of the Festival, as one of several events spanning four weeks to celebrate spring and the beauty of the cherry blossoms. The Festival will take place March 20 – April 14, 2024, throughout Washington, D.C., and around the region.

Access to non-ticketed portions of the Parade is free and open to the public on a first-come, first-served basis. Individual and group grandstand tickets are the best way to experience the

Parade and are now available for purchase by accessing this link: https://bit.ly/NCBFParadeTix2024.

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ABOUT NATIONAL CHERRY BLOSSOM FESTIVAL

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2024 Festival takes place March 20 – April 14, and includes four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2024 National Cherry Blossom Festival are Events DC, Amazon, and ANA, All Nippon Airways. Mark your calendars! Save the dates for the 2024 Festival signature events. Visit NationalCherryBlossomFestival.org or call 877.44.BLOOM for more information. Get the latest updates via email, and  follow the Festival on social media! Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest).

View all events on the website

February 26, 2024- Hilton Named Premier Hotel Provider Of The National Cherry Blossom Festival In Washington, D.C.

Choice of ‘Cherry Blossom’ packages this spring will enhance the stay

Washington, D.C. [February, 26, 2024] – The National Cherry Blossom Festival and 2024 Premier Hotel Provider, Hilton, invite visitors from near and far to experience the heart of spring in Washington, D.C., from March 20 to April 14.

“Bringing Hilton’s storied experience in hospitality together with the beloved National Cherry Blossom Festival is a win for all spring visitors to D.C., and Hilton is proud to be the 2024 Premier Hotel Provider of the National Cherry Blossom Festival,” said Jennifer White, Director Destination Marketing, Canada & US. “Hilton has more than 100 properties across the Washington D.C. region, that offer unparalleled access to festival events and the awe-inspiring blooms. From experiencing specialty dining experiences and tastefully themed suites at luxury properties like Conrad Washington, D.C. to a comfortable weekend enjoying a free hot breakfast capped with a perfect waffle at Hampton Inn D.C. Downtown, Hilton makes it easy to focus on The Stay and take in the beauty of cherry blossom season in the nation’s capital.”

Participating Hilton properties will offer special Cherry Blossom packages, featuring complimentary cocktails, food and beverage credits to be used in the hotel’s restaurants and bars, plus gifts and discounts. For example:

  • Waldorf Astoria Washington D.C.: A Cherry Blossom Package at the Waldorf Astoria Washington D.C. features afternoon tea for two, a two-night stay, special cocktail at Bazaar Restaurant and dragon fruit ceviche with cherry and hibiscus.
  • Conrad Washington D.C.: When you book two nights in a Sakura Club room, you’ll receive the third night free! With the Sakura Experience, guests will experience the club level at its fullest with complimentary breakfast and dinner along with daily Japanese Whiskey tastings.
  • Capital Hilton: Celebrate Cherry Blossom season in the Nation’s Capital! Book the Cherry Blossom package and receive a bento box filled with Japanese treats and a kite to fly on the National Mall.

For a full list of participating hotels in Hilton’s portfolio of brands and each hotel’s unique offerings, visit Hilton.com/CherryBlossoms.

About Hilton

Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 22 world-class brands comprising more than 7,500 properties and nearly 1.2 million rooms, in 126 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 3 billion guests in its more than 100-year history, was named the No. 1 World’s Best Workplace by Great Place to Work and Fortune and has been recognized as a global leader on the Dow Jones Sustainability Indices for seven consecutive years. Hilton has introduced industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the more than 180 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube

About Hilton Honors

Hilton Honors is the award-winning guest loyalty program for Hilton’s 19 world-class brands comprising more than 7,100 properties in 123 countries and territories. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount and free standard Wi-Fi. Members also have access to contactless technology exclusively through the industry-leading Hilton Honors app, where members can check in, choose and access their room using Digital Key. Hilton Honors offers its more than 150 million members hundreds of ways to earn and redeem Points, including with select co-branded credit cards. Members can redeem Points for free nights, purchases on Amazon, exclusive experiences, charitable contributions and more. The program is free to join and travelers can enroll online at hiltonhonors.com. Learn more about Hilton Honors at stories.hilton.com/hiltonhonors, and follow Hilton Honors on FacebookTwitter and Instagram.

About the National Cherry Blossom Festival

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2024 Festival, March 20-April 14, will include four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2024 National Cherry Blossom Festival are Events DC, Amazon and All Nippon Airways (ANA). Add the 2024 Festival and signature events to your calendar, and visit NationalCherryBlossomFestival.org or call 877.44.BLOOM (877.442.5666) for more information. Get the latest updates via email, and be sure to follow the Festival on Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest).

February 15, 2024- Tickets Are On Sale for DC’s Pinkest Soiree, National Cherry Blossom Festival’s Pink Tie Party, D.C.’s Passport to Spring

Spring’s Party of the Season Returns March 15 at New Venue, Union Station

WASHINGTON (Feb. 15, 2024) – The National Cherry Blossom Festival welcomes spring with D.C.’s pinkest bash, the Pink Tie Party, on March 15, 2024, at its brand new venue, the iconic Union Station Washington D.C.

The annual signature event, presented by Union Station Washington D.C. and Design Cuisine, promises an unforgettable evening filled with glamorous fashion, great food, and global flair. Tickets are $250 and can be purchased on the website. Funds raised support the mission of the National Cherry Blossom Festival, to ensure events remain primarily free and open to the public.

“We love seeing guests dress up in their finest pink attire and dance the night away at the best spring party in town while enjoying a taste of DC” said Diana Mayhew, president and CEO of the National Cherry Blossom Festival. “We are excited to host this event in a location as iconic as Union Station, a location that embodies the event’s theme of Passport to Spring, as it serves as a majestic gateway to Washington, D.C., for travelers and locals alike.”

The Festival invites guests to access A Passport to Spring through: 

● Fashion and Culture Fusion: Walk the runway wearing the finest pink attire through the world’s most iconic springtime and fashion destinations.

● Culinary Delights: Indulge in international culinary delights and craft cocktails from some of the best restaurants in the DC area, alongside creative, pink-inspired dishes by D.C.’s preeminent political, corporate, and social event caterer Design Cuisine.

● Silent Auction: Bid on exclusive items in the silent auction, offering a chance to prepare for your next global getaway.

The Pink Tie Party is presented by Union Station Washington D.C. and Design Cuisine and Supported by All Nippon Airways (ANA). Additional sponsors include Alverdi (OPICI Wines & Spirits), ARTECHOUSE DC, and Chambord Liqueur. Media sponsors include Washingtonian and Washington Blade.

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ABOUT NATIONAL CHERRY BLOSSOM FESTIVAL 

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2024 Festival takes place March 20 – April 14, and includes four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2024 National Cherry Blossom Festival are Events DC, Amazon, and All Nippon Airways (ANA). Mark your calendars! Save the dates for the 2024 Festival signature events. Visit NationalCherryBlossomFestival.org or call 877.44.BLOOM for more information. Get the latest updates via email, and follow the Festival on social media! Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest). 

View all events on the website

ABOUT UNION STATION

Union Station D.C. is a superbly restored, historic, mixed-use, intermodal transportation and shopping center located just blocks from the U.S. capitol Building. Built in 1907, and completed in 1908, Union Station D.C. is one of the most iconic destinations in Washington, D.C. for travelers and area residents alike. The station is currently host to four modes of transportation, millions of visitors each month, a multitude of dining and shopping options and some of the region’s grandest public and private events. For additional information about Union Station D.C. visit www.unionstationdc.com

ABOUT DESIGN CUISINE

For over 35 years, Design Cuisine has been recognized as the preeminent political, corporate, and social event caterer in the Washington, D.C. metro area. Selected to cater every Presidential Inauguration lunch since President George H. W. Bush, Design Cuisine has established a reputation for 360-degree event experiences with distinctive presentations, bold menus and impeccable attention to detail and design. As part of the Elior North America family, Design Cuisine delivers the highest level of service for any occasion. From residential clients to renowned cultural institutions, including the U.S. State Department, U.S. Capital Building, National Gallery of Art, Georgetown University, the Smithsonian Museum Collection, The View of D.C., Union Station, George Washington’s Mount Vernon and many more. Design Cuisine’s standard of excellence is unparalleled. For additional information and a full list of Design Cuisine services and venues, visit www.designcuisine.com.

February 13, 2024- 2024 ANA National Cherry Blossom Festival Sweepstakes: Enter for a Chance to Win a Trip to Tokyo on All Nippon Airways

2024 ANA National Cherry Blossom Festival Sweepstakes: Enter for a Chance to Win a Trip to Tokyo on All Nippon Airways

Sweepstakes celebrates the strong travel demand to visit Japan

VOID WHERE PROHIBITED; NO PURCHASE NECESSARY TO ENTER

Washington, D.C. [February 13, 2024] – All Nippon Airways (ANA), Japan’s largest 5-star airline, and the National Cherry Blossom Festival, one of the world’s greatest celebrations of spring, are partnering to launch an airfare sweepstakes, inviting the public to enter for a chance to win a pair of round-trip tickets to Tokyo on ANA. The sweepstakes is open now through March 29, 2024 to all eligible U.S. residents ages 18 and older. One lucky winner will be chosen at random to receive a pair of economy class round-trip tickets to Tokyo from one of ANA’s gateway airports in the US. 

“As increased travel demand to Japan continues, we wanted to extend an invitation and offer a roundtrip ticket opportunity to see all that Japan offers. We are proud to continue to sponsor the National Cherry Blossom Festival and support their efforts to celebrate the important relationship between Japan and the United States,” said Junko Yazawa, Executive Vice President, Customer Experience Management and Planning at ANA.      

For every 100 entries the sweepstakes receives, ANA will continue their tradition of planting cherry blossom trees in the D.C. community, up to 30 trees. ANA has planted nearly 150 trees with the National Cherry Blossom Festival throughout the region, including at Washington Dulles Airport, Georgetown University, Langley High School, Walt Whitman High School, Thomas Jefferson High School, Northwestern High School, Oakton High School and more.

ANA continues to be a longtime supporter of the National Cherry Blossom Festival and is returning as a Leadership Circle Sponsor in 2024. ANA is also coming back this year as the Presenting Sponsor for the Festival’s ANA Stage at the Tidal Basin, as well as a Supporting Sponsor of the National Cherry Blossom Festival Parade® presented by Events DC.

ANA was founded in 1952 and is the largest airline in Japan, now directly flying to 10 North American destinations, including Washington, D.C. Servicing Dulles International Airport for nearly 40 years, ANA is eager to celebrate international travel to Japan with this sweepstakes.

The 2024 Festival continues to honor the historic gift of 3,000 cherry trees from Tokyo to Washington, D.C. What started as a simple ceremony in 1927 has grown into one of the world’s great celebrations of spring, creating joyful moments and memories throughout four weeks of food, fun, culture, and entertainment among the beautiful cherry blossom trees. This year’s festivities will take place March 20 through April 14. For more information, visit NationalCherryBlossomFestival.org.

About the National Cherry Blossom Festival

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2024 Festival takes place March 20 – April 14, and includes four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2024 National Cherry Blossom Festival are Events DC, Amazon, and ANA, All Nippon Airways. Mark your calendars! Save the dates for the 2024 Festival signature events. Visit NationalCherryBlossomFestival.org or call 877.44.BLOOM for more information. Get the latest updates via email, and  follow the Festival on social media! Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest). View all events on the website 

About ANA

Founded in 1952 with just two helicopters, All Nippon Airways (ANA) has grown to become the largest airline in Japan. ANA HOLDINGS Inc. (ANA HD) was established in 2013 as the largest airline group holding company in Japan, comprising 69 companies including ANA and Peach Aviation, the leading LCC in Japan.

ANA is a launch customer and the largest operator of the Boeing 787 Dreamliner, making ANA HD the biggest Dreamliner owner in the world. A member of Star Alliance since 1999, ANA has joint venture agreements with United Airlines, Lufthansa German Airlines, Swiss International Airlines and Austrian Airlines – giving it a truly global presence.

The airline’s legacy of superior service has helped it earn SKYTRAX’s respected 5-Star rating every year since 2013, with ANA being the only Japanese airline to win this prestigious designation for 11      consecutive years. ANA also has been recognized by Air Transport World as “Airline of the Year” three times (2007, 2013 and 2018); it is one of only a select few airlines to win this prominent award multiple times.

In 2021, ANA was awarded the 5-star COVID-19 safety rating by SKYTRAX, recognizing the airline’s initiatives to provide a safe, clean and hygienic environment at airports and aboard aircraft, embodied in the ANA Care Promise.

ANA is the only company in the aviation industry to receive the Gold Class distinction from the 2022 S&P Global Sustainability Awards and ANA HD has been selected as a member of the Dow Jones Sustainability World Index list for the seventh consecutive year and the Dow Jones Sustainability Asia Pacific Index list for the eighth consecutive year.

For more information, please refer to the following link: www.fly-ana.com.

February 8, 2024 – Volunteer Shifts are Now Open for the 2024 National Cherry Blossom Festival

Contact:

Sheena Pegarido and Jae Early 

media@linksp.com I 202-559-4431

WASHINGTON (Feb. 8, 2024) — The National Cherry Blossom Festival needs hundreds of volunteers for various events throughout the four-week long celebration of spring from March 20 through April 14.

Festival organizers invite volunteers to experience the Festival in a unique way — from behind the scenes. They seek friendly, reliable and enthusiastic individuals, groups, businesses and more to participate. General knowledge of Washington, D.C., and the surrounding area is helpful, but not necessary.

“We are thankful for the volunteers who give their time and effort to make the Festival happen year after year,” said Diana Mayhew, Festival president and CEO. “We’ve seen families, friends, co-workers, and more come together and work alongside our team to successfully execute each of our dynamic events.”

Volunteers assist the Festival team in many ways, including:

  • Balloon handlers and banner carriers for the televised National Cherry Blossom Festival Parade® (Ages 16+only)  
  • “Kite Cops” to enforce safe kite-flying at the Blossom Kite Festival 
  • Stage managers and operations crew members at Petalpalooza® 
  • Pet care team member to support Yappy Hours and Pet Comfort stations
  • Event set-up and breakdown, site maintenance
  • Engaging visitors at the information tent at the Tidal Basin and other signature events, and more 

View specific opportunities and sign up at https://nationalcherryblossomfestival.org/volunteers/. For additional information and any group volunteer inquiries, email volunteer@ncbfdc.org. Individuals, local businesses with community service programs, and community service groups are encouraged to volunteer.

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ABOUT NATIONAL CHERRY BLOSSOM FESTIVAL 

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2024 Festival takes place March 20 – April 14, and includes four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2024 National Cherry Blossom Festival are Events DC, Amazon, and ANA, All Nippon Airways. Mark your calendars! Save the dates for the 2024 Festival signature events. Visit NationalCherryBlossomFestival.org or call 877.44.BLOOM for more information. Get the latest updates via email, and  follow the Festival on social media! Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest). 

View all events on the website 

 

 

May 8, 2023 – Tysons Community Alliance, in Partnership with the National Cherry Blossom Festival, Plants 17 Cherry Trees in Tysons 

FOR IMMEDIATE RELEASE

May 8, 2023

Media Contacts: 

Tysons Community Alliance 

Karyn Le Blanc 

Acting Director of Communications

(202) 497-4572

karyn.leblanc@kglcommunications.com

National Cherry Blossom Festival 

Meg Cohen

(202) 638-8377

mcohen@ncbfdc.org

Tysons Community Alliance, in Partnership with the National Cherry Blossom Festival,
Plants 17 Cherry Trees in Tysons 

Tysons, VA – On Saturday, May 6th, Tysons Community Alliance (TCA), the National Cherry Blossom Festival (NCBF), and members of the community came together to plant 17 cherry trees. The trees were planted in two locations, Cityline Partners’ property near Scotts Run and the Tysons Corner Center side of the I-495 pedestrian bridge.

Providence District Supervisor Dalia Palchik and National Cherry Blossom Festival President Diana Mayhew gave remarks at an official ceremony, hosted by the Tysons Community Alliance. 

The planting of cherry trees is part of TCA’s efforts towards placemaking in Tysons, connection with the community, and building partnerships with local, regional, and national stakeholders. 

“The planting of cherry trees serves as a symbol of Tysons’ continued transformation into an inclusive, urban destination within the region and around the world,” said Supervisor Palchik. “It is through partnerships like the one between Tysons Community Alliance and the Festival, that will make our community blossom.”

During the event, dozens of volunteers came out to help plant the trees. The planting was divided between two locations. Casey Trees, an official partner of NCBF, trained volunteers on how to properly plant cherry trees. Trees were planted on Cityline Partners’ property near Scotts Run and at the start of the newly installed pedestrian bridge located over I-495 at Tysons Corner Center. 

Saturday’s event marked the first planting in Tysons Community Alliance’s beautification efforts and the first of many cherry tree plantings. 

“Cherry blossoms symbolize new beginnings,” said Diana Mayhew, president of the National Cherry Blossom Festival. “And Saturday’s cherry tree planting marked a new beginning in our partnership with Tysons Community Alliance. We look forward to continuing to work together to bring the joy of the cherry blossoms and the Festival to this wonderful community.”

“We are thrilled to be partnering with the National Cherry Blossom Festival,” said Rich Bradley, interim CEO of Tysons Community Alliance. “The Alliance was formed, in part, to engage the community and build lasting relationships with organizations like the Festival. Through this partnership, we are able to provide a point of connection between Tysons and the greater DC region.” 

For more information about the cherry tree planting and TCA’s placemaking efforts, please visit tysonsva.org.

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About Tysons Community Alliance

Tysons Community Alliance is a non-profit, community improvement organization founded with a mission to further promote economic and social development in the Tysons area. TCA actively works to foster collaboration and partnerships between members of the local business community, residents, government, and non-profit organizations.  

To learn more about TCA visit our website tysonsva.org, or follow us on Twitter, LinkedIn, Instagram, and Facebook. If you are interested in joining our mission to further transform Tysons into a vibrant, dynamic urban center, please contact info@tysonsva.org.

About National Cherry Blossom Festival

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2023 Festival, March 18-April 16, encompassed five weekends of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2023 National Cherry Blossom Festival are Events DC and Amazon. Visit NationalCherryBlossomFestival.org for more information and to get the latest updates via email, Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest).

April 19, 2023 – National Cherry Blossom Festival Announces 2023 “People’s Petal Porch” Winners

FOR IMMEDIATE RELEASE  

Norma Kelly

norma@jrcommunications.com

  

National Cherry Blossom Festival Announces 2023 “People’s Petal Porch” Winners

Part of Petal Porches presented by Amazon, the Festival honors the winner of the most popular porch

Washington, D.C. [April 19, 2023] — The National Cherry Blossom Festival is pleased to announce the winning entries for the Petal Porches “People’s Petal Porch” competition – including Ward 6 resident Lauren Stockwell for her “The House of 1,000 Cranes – Somewhere over the Crainbow” entry, featuring over 1,000 paper cranes symbolizing hope, healing, and good health. Presented by Amazon, Petal Porches celebrates the season through the decoration of porches, yards, and windows in all things pink and blossoms to celebrate the return of spring and the 2023 National Cherry Blossom Festival.

The People’s Petal Porch honor is awarded to the most popular porch. The eight D.C. ward porches, chosen from Prime Petal Porches, competed for the most votes in a competition-style bracket on the Festival Instagram account (@CherryBlossFest). Thousands voted in the online competition, and the Official Petal Porches Map had 26K+ views throughout the Festival of its 300 registered Porches for the program in 2023.

“The goal of Petal Porches is to bring local neighborhoods together to celebrate spring and build community pride during the Festival,” said Diana Mayhew, president and CEO of National Cherry Blossom Festival. “This year’s competition for the People’s Porch Winner was fierce with hundreds of participants in Washington, DC, Maryland and Virginia taking part in the overall Petal Porches competition.”

People’s Petal Porch Winners included:

  • Washington, DC – House of 1,000 Cranes – Somewhere Over the Crainbow (Owner Lauren Stockwell, Ward 6)
  • Virginia – VA VA Bloom (Owner Amy Anda from Alexandria)
  • Maryland – Sakura Tea Bliss (Owner Theresa Billow-Supple from Columbia)

“Amazon is thrilled to partner again with the National Cherry Blossom Festival to bring the joy of the cherry blossoms to the region, including neighboring areas right here near Amazon’s National Landing home in Virginia,” said Patrick Phillippi, senior manager of community engagement for Amazon. “We congratulate Lauren Stockwell and all of our winners on their creativity, igniting community pride through this unique celebration of spring.”

Get the latest news by signing up for e-mail updates on the Festival website.  

Images can be found here.

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About the National Cherry Blossom Festival

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2023 Festival, March 20-April 16, will include four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2023 National Cherry Blossom Festival are Events DC and Amazon. Add the 2023 Festival dates and signature event dates to your calendar, and visit NationalCherryBlossomFestival.org or email tickets@ncbfdc.org for more information. Get the latest updates via email, and be sure to follow the Festival on Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest). 

April 11, 2023 – National Cherry Blossom Festival Parade® Brings Walt Disney World® Resort Magic, “Abbott Elementary” Star Lisa Ann Walter, Celebrity Performers, High School Marching Bands to D.C.

FOR IMMEDIATE RELEASE

Media Contact: Norma Kelly, norma@jrcommunications.com

National Cherry Blossom Festival

National Cherry Blossom Festival Parade® Brings Walt Disney World® Resort Magic, “Abbott Elementary” Star Lisa Ann Walter, Celebrity Performers, High School Marching Bands to D.C.

WASHINGTON, D.C. [April 11, 2023] — The National Cherry Blossom Festival announced National Cherry Blossom Festival Parade presented by Events DC will bring the magic of Walt Disney World Resort to the Festival, with Mickey Mouse & Minnie Mouse serving as Grand Marshals of the Parade. Serving as Honorary Marshal and Host is actor (“Abbott Elementary”), comedian, producer, and D.C. area native Lisa Ann Walter.

Considered one of the Festival’s signature events, the Nation’s Springtime Parade will take place on April 15, 2023, from 10 a.m.-12 p.m. in Washington, D.C. on Constitution Avenue NW (between 7th and 17th Streets). The Parade will also feature celebrity performances, marching bands from around the country, including D.C.’s own Ballou High School, thematic floats, and giant helium balloons.

“We are excited to bring the magic of Walt Disney World Resort and welcome D.C. area native Lisa Ann Walter to the Parade,” said Diana Mayhew, president, and CEO of the National Cherry Blossom Festival. “The nation’s favorite Springtime Parade has long been one of the most-anticipated celebrations at the Festival. We’re thrilled to invite everyone to join us to create new memories with friends and family this year.”

Honorary Marshal & Host  
Lisa Ann Walter

Raised in Silver Spring, Md., the daughter of a Washington, D.C. Public Schools teacher, Walter is one of the stars in Quinta Brunson’s critically acclaimed Emmy Award winning workplace comedy “Abbott Elementary” on ABC. Walter’s film career highlights include stand-out performances as Chessy in The Parent Trap with Dennis Quaid and Bobbie in Shall We Dance opposite Richard Gere and Jennifer Lopez.

“I am thrilled that Events DC is once again the presenting sponsor of the National Cherry Blossom Festival’s parade, which is bringing fantastic talent to perform,” said Events DC President and CEO Angie M. Gates. “The National Cherry Blossom Festival is truly the world’s greatest celebration of spring and continues to offer world-class entertainment in the nation’s capital, helping to create lasting memories for residents and visitors.”

Celebrity performances at the Parade include:

  • Freedom Williams, formerly of C+C Music Factory singing the multiplatinum hit “Gonna Make You Sweat (Everybody Dance Now)”
  • Thelma Houston, Grammy Award-winning vocalist and Motown legend
  • Parijita Bastola, DC area native and The Voice Semifinalist
  • Omar Jose Cardona, “The Voice” finalist
  • Leah Marlene, “American Idol” finalist
  • Michael James Scott, the Genie in Disney’s Aladdin on Broadway. The North American touring production of Aladdin plays The National Theatre in D.C. from April 19 – 30, 2023.

The local ABC affiliate 7News On Your Side will air the Parade in a delayed telecast on Saturday, April 22 at 1 p.m. and again on Sunday, April 23 at 8 p.m. on cable channel WJLA 24/7 News. The parade will be hosted by WJLA-TV News on Your Side anchors Alison Starling, Robert Burton, Eileen Whelan, with Gio Benitez of Good Morning America and Emmy Award-winning TV personality Carson Kressley, providing commentary from the street.

Reserved grandstand tickets are available for purchase in Telecast as well as along Constitution Avenue between 15th and 17th Streets NW, where Toby and Chilli from WASHFM will keep the energy blossoming all morning at the end of the Parade route. Group tickets for 10 or more are also available. The public can stand along parts of the Parade route between 9th and 15th Streets NW for free, on a first-come, first-served basis. The event is Metro-accessible via the Archives-Navy Memorial stop on the Yellow/Green lines or Federal Triangle on the Blue/Orange lines.

The Parade is presented by Events DC. Additional support is provided by Amazon, ANA, BetMGM, CSI Printing & Graphics, Hilton, LaCroix Sparkling Water, Lime, Metropolitan Washington Airports Authority, and Park West Gallery. Media partners include 7News & WJLA 24/7 News, The Washington Informer, The Washington Post, and iHeartMedia.

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About the National Cherry Blossom Festival

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2023 Festival, March 18-April 16, will include four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2023 National Cherry Blossom Festival are Events DC and Amazon. Add the 2023 Festival and signature events to your calendar, and visit NationalCherryBlossomFestival.org or call 877.44.BLOOM (877.442.5666) for more information. Get the latest updates via email, and be sure to follow the Festival on Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest).

April 4, 2023 – Celebrate Spring at the National Cherry Blossom Festival’s Petalpalooza for a Full Day of Family-Friendly Fun  

FOR IMMEDIATE RELEASE 

Media Contact: 

Sinikka Mondini 

Sinikka@jrcommunications.com 

Celebrate Spring at the National Cherry Blossom Festival’s Petalpalooza for a Full Day of Family-Friendly Fun  

 Free event featuring live music, fireworks, and much more!  

Washington, D.C. [April 4, 2023] — On Saturday, April 8, from 1-9 p.m., Petalpalooza, presented by Chase, will take place at D.C.’s Capitol Riverfront neighborhood. Petalpalooza attendees can enjoy musical performances, partake in family-friendly and pet-friendly activities, an array of cuisine from local eateries, roaming entertainment, and more—all along the banks of the Anacostia River.  

“This free, day-long, all-ages celebration brings art, music, and play to multiple outdoor stages,” said Diana Mayhew, president of the National Cherry Blossom Festival. “Take advantage of more than 40,000 square feet of art, food and fun throughout the neighborhood.” 

Petalpalooza attendees are invited to sip the Official Festival 2023 signature cocktail at the House of Suntory Yatai, embrace their blossom bliss in the hammock grove, pamper their furry friends at Paws and Petals Pet Comfort station presented by Mars Petcare, put some spring in their swing with the golf simulator sponsored by Chase at Tingey Plaza while jamming out to Go-Go Gadjet, White Ford Bronco, and the Jarreau Williams Experience (JWX) among more than 15 free performances across three stages.  

The Festival event concludes with a fantastic finish to the evening with a stunning choreographed fireworks display over the Anacostia River starting at 8:30 p.m. against while the Frederick Douglass Memorial Bridge (FDMB) is lit up in pink. 

“This is our fifth year partnering with the National Cherry Blossom Festival and we couldn’t be more excited to support the Festival’s efforts to bring all of these wonderful activities to the Washington, DC community for free,” said Alfonso Guzman, Mid-Atlantic regional director for Chase. “We hope families and friends come out, enjoy the beauty this season provides and make a lot of beautiful memories to carry them through the rest of the year and well beyond.” 

Attendees can also view the FDMB through the ARTECHOUSE app anytime from now through the end of the Festival to extend their reality with a blossoming experience on both sides of the Anacostia River. The XR installation is provided by ARTECHOUSE DC as part of Art in Bloom presented by Amazon.  

The Festival invites all participants to tag their Petalpalooza experiences on social media with the hashtag #Petalpalooza. 

Public transit is strongly recommended for Petalpalooza. The event is easily accessible by Metrobus, DC Circulator’s Blue Route, Metro’s Green line to Navy Yard-Ballpark, or Orange & Blue lines to Capitol South. The Capitol Riverfront also offers eight Capital Bikeshare stations. The fireworks display may be viewed from all locations within the event. In the event of rain, Petalpalooza will be held on April 9 from 5–9 p.m.  

Chase presents Petalpalooza with support by LaCroix Sparkling Water, Brookfield Properties, Mars, Inc., Mars Petcare, City Cruises, Corner Water, Mars Arts DC in partnership with Washington Performing Arts, Bet MGM, New Jersey Tourism, Dunkin’, Beam Suntory, Kirin, Shake Shack. Media Sponsors: iHeart Media, Orange Barrel Media, OUTFRONT Media. Special thanks: Metro, DC Circulator, and Capital Bikeshare. 

March 14, 2023 – 2023 National Cherry Blossom Festival Family Getaway Sweepstakes: Win a Walt Disney World® Resort Vacation

FOR IMMEDIATE RELEASE 

Media Contact: 

Martina Tinong 

National Cherry Blossom Festival 

mtinong@ncbfdc.org 

 

2023 National Cherry Blossom Festival Family Getaway Sweepstakes: Win a Walt Disney World® Resort Vacation 

The Festival encourages families to keep blooming beyond the Festival season 

VOID WHERE PROHIBITED; NO PURCHASE NECESSARY TO ENTER 

Washington, D.C. [March 14, 2023] – The National Cherry Blossom Festival is giving away a family vacation for four to Walt Disney World® Resort. 

The sweepstakes is open now through June 30, 2023, to all eligible U.S. residents ages 18 and older outside the state of Tennessee. One lucky winner will be chosen at random to receive a vacation package that includes round coach airfare for four people, ground transportation, accommodations for four nights, four five-day theme park tickets with Park Hopper® option and one Disney gift card with a value of $300. Entrants can also receive bonus entries to the sweepstakes by signing up to receive National Cherry Blossom Festival e-mails and sharing a unique URL with their friends. For sweepstakes details and restrictions, go to https://bit.ly/FamilyGetaway2023.  

In 2023, families will have the opportunity to experience the magic of both the Festival and Disney together in Washington, D.C. Grand Marshals Mickey Mouse & Minnie Mouse will be kicking off spring’s grandest petal procession at the National Cherry Blossom Festival Parade® presented by Events DC on April 15. The Festival Finale event caps off five weekends of food, fun, culture, and entertainment celebrating the iconic cherry blossoms.  

“This year, we invite residents and visitors to Spring It On,” said Diana Mayhew, National Cherry Blossom Festival President. “To Spring It On is to go all out in celebrating the season, embracing those fleeting and precious moments with loved ones. We are thrilled to give one lucky family this opportunity to create more memorable moments with their loved ones and continue the magic of springtime with this vacation sweepstakes.”  

The 2023 Festival honors the historic gift of 3,000 cherry trees from Tokyo to Washington, D.C. What started as a simple ceremony in 1927 has grown into one of the world’s great celebrations of spring, creating joyful moments and memories encompassing five weekends of food, fun, culture, and entertainment among the beautiful cherry blossom trees. This year’s festivities will take place March 18 through April 16. For more information, visit NationalCherryBlossomFestival.org. 

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About the National Cherry Blossom Festival 

The National Cherry Blossom Festival is one of the world’s greatest celebrations of spring. The 2023 Festival, March 18–April 16, includes four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors of the 2023 Festival are Events DC and Amazon. Visit NationalCherryBlossomFestival.orgor call 877.44.BLOOM for more information, or check out Facebook(@CherryBlossomFestival), Twitter, and Instagram (@CherryBlossFest). 

March 13, 2023 – National Cherry Blossom Festival, Premier Hotel Provider and Host Sponsor Hilton, and Participating Hotels Invite Residents and Visitors to “Spring It On”

FOR IMMEDIATE RELEASE 

Media Contact: 

Martina Tinong 

National Cherry Blossom Festival 

mtinong@ncbfdc.org 

National Cherry Blossom Festival, Premier Hotel Provider and Host Sponsor Hilton, and Participating Hotels Invite Residents and Visitors to “Spring It On”

Washington, DC area hotels are partnering with the Festival to encourage visitors to experience the iconic annual springtime event   

Washington, D.C. [March 9, 2023] — The National Cherry Blossom Festival is proud to offer residents and visitors the opportunity to book their stay with Premier Hotel Provider Hilton and participating hotels.  

“When you want to be in the heart of the blossoms, it matters where you stay. That’s why we are thrilled to have Hilton as the Premier Hotel Provider of the Festival offering a wide variety of cherry blossom packages,” said Diana Mayhew, president and CEO of National Cherry Blossom Festival. “In addition, we are also pleased to showcase additional participating hotels to give residents and visitors alike a variety of options for booking a vacation or staycation to make the most of their Festival experience.” 

In addition to more than 100 Hilton properties, the Festival is featuring other participating hotels offering special cherry blossom packages to residents and visitors alike the opportunity to take in the beauty of the cherry blossoms and all the four-week Festival has to offer throughout the nation’s capital this spring. 

Additional participating hotels include: 

Yotel 

Viceroy Washington DC  

Grand Hyatt Washington 

Hotel Zena 

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AC Hotel Washington DC Capitol Hill Navy Yard 

AC Hotel Washington DC Convention Center 

Bethesda Marriott 

Cambria DC Capitol Riverfront 

Cambria Hotel Washington DC Convention Center 

Canopy by Hilton Washington DC Embassy Row 

citizenM Washington DC Capitol 

citizenM Washington DC NoMa 

Courtyard US Capitol 

Days Inn by Wyndham Washington DC / Connecticut Avenue 

DoubleTree by Hilton Washington DC North/Gaithersburg 

Hamilton Hotel 

Hampton Inn & Suites Washington, DC – Navy Yard 

Hampton Inn and Suites Gaithersburg Washington DC North 

Hilton Alexandria Mark Center 

Hilton Arlington Virginia 

Hilton Garden Inn Tysons Corner 

Hilton Garden Inn Washington, DC / US Capitol 

Hilton Washington DC National Mall The Wharf 

Holiday Inn Express Lorton 

Holiday Inn Washington Capitol – National Mall 

Homewood Suites Washington DC-Capitol Navy Yard 

Hyatt Place Washington DC/ White House 

Hyatt Regency Bethesda 

Kimpton Banneker Hotel 

Kimpton George Washington DC 

Kimpton Hotel Monoco 

Lyle Washington DC 

Mint House Alexandria 

Moxy DC 

Riggs Washington DC 

Salamander Washington DC 

Selina Union Market Washington DC 

Sheraton Suites Old Town Alexandria 

The Bethesdan Hotel, Tapestry Collection by Hilton 

The Georgetown House 

The Morrow Hotel 

The Royal Sonesta Washington DC Dupont Circle 

The Ven at Embassy Row, Washington, D.C. a Tribute Portfolio Hotel 

The Westin DC City Center 

University Club of Washington DC 

Washington Hilton 

A full list of participating hotels listed by neighborhood is available at NationalCherryBlossomFestival.org/Hotels. 

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About the National Cherry Blossom Festival 

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2023 Festival, March 18-April 16, will include four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2023 National Cherry Blossom Festival are Events DC and Amazon. Add the 2023 Festival and signature events to your calendar, and visit NationalCherryBlossomFestival.org or call 877.44.BLOOM (877.442.5666) for more information. Get the latest updates via email, and be sure to follow the Festival on Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest). 

March 7, 2023 – National Cherry Blossom Festival Invites All to Celebrate Spring’s Arrival Through its Opening Ceremony

FOR IMMEDIATE RELEASE 

Media Contact: 

Kaylynn Yankovich 

National Cherry Blossom Festival 

ncbf@merakicommsgroup.com 

910.409.8882 

National Cherry Blossom Festival Invites All to Celebrate Spring’s Arrival Through its Opening Ceremony 

Co-presented with The Japan Foundation, the Opening Ceremony will feature performances from Travis Japan, other Japanese arts and culture  

Washington, D.C. [March 7, 2023] –– The National Cherry Blossom Festival invites Washington, D.C. area residents and visitors of all ages to welcome spring’s arrival at its signature Opening Ceremony at the historic Warner Theatre on Saturday, March 25, 5-6:30 p.m. EST. Co-presented with The Japan Foundation, the Opening Ceremony showcases Japanese arts and culture through one-time-only performances by Travis Japan and other world-renowned artists. The event will also include the official opening of the National Cherry Blossom Festival, featuring a Moment of Friendship shared between the His Excellency Koji Tomita, Japanese Ambassador to the United States, and Washington, D.C. Mayor Muriel Bowser.  

“We hope spring lovers near and far will experience the special moments of international friendship on display at the Opening Ceremony,” said Diana Mayhew, president and CEO of the National Cherry Blossom Festival. “Whether you’re joining in person, or watching live through the Festival’s YouTube Channel, this year’s spectacular performances are a memorable way to kick off both the season of hope and renewal and the 2023 National Cherry Blossom Festival.”  

The Opening Ceremony will be co-hosted by Yoshi Amao, a Japanese comedian and gameshow host, and Veronica Johnson of WJLA’s 7News. It will feature performances from: 

  • Travis Japan – Travis Japan is a formidable seven-member dance and performance pop group from Tokyo, named in honor of award-winning American choreographer Travis Payne (Michael Jackson’s This is It, Lady Gaga’s The Monster Ball Tour, etc.), who helped audition them in 2012. The group is managed by the legendary Japanese talent agency Johnny & Associates, and their style is a captivating mix of modern, jazz, and hip hop. 
  • Anna Sato x Toshiyuki Sasaki – Anna Sato is a Shimauta singer from Amami Islands and Toshiyuki Sasaki is a drummer. They originally formed the unit just to perform for Rencontres de Chants Polyphoniques, a music festival held in Corsica (France) in 2016, but officially made a debut as a duo after that. Shimauta repertoire is traditionally accompanied by Chijin drumming.   
  • Mika Stoltzman – Called “high-wire jazz marimbist […] an amazing, energetic performer ready for major exposure” by The Los Angeles Times, Mika Stoltzman was born in Amakusa Island, Kumamoto, Japan, and now resides in Boston.  She has performed 10 times at New York’s Carnegie Hall, in addition to touring in 19 countries and 60 cities around the world. 
  • PETÆL – Presented by Ryuji Ueno Foundation, award-winning and charismatic musicians Miray Ito (violin) and world-renowned Benedict Kloeckner (cello) make up PETÆL. They bring their classical masterly to the main stage in a high-octane performance of classical masterpieces. Ito and Kloeckner have worked with Dr. Ryuji Ueno on his research with the Delta Method, an analysis of music based on brain physiology. 

Tickets for this free, highly anticipated event have already been claimed. Still, audiences across the D.C. area and around the globe can join in this unique cultural ceremony via Livestream on the Festival’s YouTube Channel: @CherryBlossFest

The Festival encourages all participants to tag their Opening Ceremony experiences on social media with the hashtag #SpringItOn. More details about the Opening Ceremony can be found at https://nationalcherryblossomfestival.org/event/opening-ceremony/.  

The Opening Ceremony is being co-presented with The Japan Foundation and supported in part by the JCAW Foundation, Inc., Toyota North America, Inc., the Japan National Tourism Organization (JNTO), Daiichi Sankyo, and Warner Theatre. Other contributors include Ryuji Ueno Foundation, Kawasaki Heavy Industries (USA), Inc. EventEQ, and MUFG Bank, Ltd. WJLA 7News is a media sponsors. 

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About the National Cherry Blossom Festival 

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2023 Festival, March 18-April 16, will include five weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2023 National Cherry Blossom Festival are Events DC and Amazon. Add the 2023 Festival and signature events to your calendar, and visit NationalCherryBlossomFestival.org or call 877.44.BLOOM (877.442.5666) for more information. Get the latest updates via email, and be sure to follow the Festival on Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest). 

March 3, 2023 – Hilton Named Premier Hotel Provider Of The National Cherry Blossom Festival In Washington, D.C.

 

HILTON NAMED PREMIER HOTEL PROVIDER OF THE NATIONAL CHERRY BLOSSOM FESTIVAL IN WASHINGTON, D.C.

Choice of ‘Cherry Blossom’ packages this spring will enhance the stay

 

Washington, D.C. [March 3, 2023] – The National Cherry Blossom Festival and 2023 Premier Hotel Provider, Hilton, invite visitors from near and far to experience the heart of spring in Washington, D.C., from March 18 to April 16.

“Hilton is proud to partner with the National Cherry Blossom Festival as the 2023 Premier Hotel Provider,” said Jennifer White, Director Destination Marketing, Canada & US. “For fans of this beloved annual event, it matters where you stay, and Hilton has more than 100 properties across the D.C. area that are convenient to Festival events and the awe-inspiring blooms. From a luxurious stay at Waldorf Astoria Washington D.C. to a comfortable weekend at Hampton by Hilton, Hilton makes it convenient to stay and appreciate the beauty of cherry blossom season in the nation’s capital.”

Participating Hilton properties will offer special Cherry Blossom packages, featuring complimentary cocktails, food and beverage credits to be used in the hotel’s restaurants and bars, plus gifts and discounts. For example:

  • Waldorf Astoria Washington D.C.: A Cherry Blossom Suite Package at the Waldorf Astoria Washington D.C. features a stay in a Signature Suite, Cherry Blossom welcome amenities including custom embroidered pillowcases and a personalized Cherry Blossom Afternoon Tea in Peacock Alley.
  • Conrad Washington D.C.: The Sakura Club Experience can be enjoyed at Conrad Washington D.C. Greeted by a Club Ambassador, guests can enjoy private access to curated culinary offerings, exclusive personalized services and elevated accommodations overlooking the capital skyline for two nights with a complimentary third night free.
  • Capital Hilton: A stay at Capital Hilton includes a bento box containing traditional Japanese snacks and candies, along with a paper kite. Additional experiences feature a Japanese whisky tasting, specially themed menu items and “petal peeping” maps for guests to head to the best spots to view the cherry blossoms.

For a full list of participating hotels in Hilton’s portfolio of brands and each hotel’s unique offerings, visit Hilton.com/CherryBlossoms.

 

About Hilton

Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 19 world-class brands comprising more than 7,100 properties and more than 1.1 million rooms, in 123 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed more than 3 billion guests in its more than 100-year history, earned a

top spot on Fortune’s 100 Best Companies to Work For list and been recognized as a global leader on the Dow Jones Sustainability Indices for six consecutive years. Hilton has introduced several industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the more than 150 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.

 

About Hilton Honors

Hilton Honors is the award-winning guest loyalty program for Hilton’s 19 world-class brands comprising more than 7,100 properties in 123 countries and territories. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount and free standard Wi-Fi. Members also have access to contactless technology exclusively through the industry-leading Hilton Honors app, where members can check in, choose and access their room using Digital Key. Hilton Honors offers its more than 150 million members hundreds of ways to earn and redeem Points, including with select co-branded credit cards. Members can redeem Points for free nights, purchases on Amazon, exclusive experiences, charitable contributions and more. The program is free to join and travelers can enroll online at hiltonhonors.com. Learn more about Hilton Honors at stories.hilton.com/hiltonhonors, and follow Hilton Honors on Facebook, Twitter and Instagram.

 

About the National Cherry Blossom Festival

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2023 Festival, March 18-April 16, will include four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2023 National Cherry Blossom Festival are Events DC and Amazon. Add the 2023 Festival and signature events to your calendar, and visit NationalCherryBlossomFestival.org or call 877.44.BLOOM (877.442.5666) for more information. Get the latest updates via email, and be sure to follow the Festival on Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest).

March 1, 2023 – National Cherry Blossom Festival Team, Mayor Bowser, Other City Officials Challenge D.C. Region to ‘Spring It On’ for 2023 National Cherry Blossom Festival

FOR IMMEDIATE RELEASE 

Media Contact:

Kaylynn Yankovich 

National Cherry Blossom Festival 

ncbf@merakicommsgroup.com 

910.409.8882 

National Cherry Blossom Festival Team, Mayor Bowser, Other City Officials Challenge D.C. Region to ‘Spring It On’ for 2023 National Cherry Blossom Festival   

National Park Service Announced Predicted Peak Bloom Dates are March 22 –25 

 

Washington, D.C. [March 1, 2023] Today at Conrad Washington, DC (950 New York Avenue NW), the National Cherry Blossom Festival team was joined by Mayor Muriel Bowser, other city officials, and Festival stakeholders, at a press conference to invite the Washington, D.C. region to “Spring It On” during the 2023 National Cherry Blossom Festival, being held March 20-April 16. Spring’s biggest welcome party, the 2023 Festival will bring back well-loved traditions plus new collaborations and experiences for four weeks of fun, food, culture, and entertainment. The National Park Service announced at today’s press conference the predicted peak bloom dates of March 22 – 25.  

To view the official 2023 Festival press kit, click here or visit NationalCherryBlossomFestival.org/news for more information.

“We invite residents and visitors to go all out in celebrating the beautiful cherry blossoms,” said Diana Mayhew, President & CEO of the National Cherry Blossom Festival. “Join us in embracing the season, engaging with and enjoying all that springtime in Washington, DC has to offer. To Spring It On is to make memorable moments with friends and family, with beloved traditions and new experiences blossoming throughout the region.” 

“Spring is a beautiful and exciting time in DC, and we love to welcome visitors to our city for the National Cherry Blossom Festival,” said Mayor Bowser. “And when people come for the Cherry Blossom Festival, we want them to stay and experience DC – our restaurants, our free museums, our theaters and sports, and our beautiful neighborhoods across all eight wards that are also filled with cherry blossoms. There’s so much to do and see, so help us spread the word about spring in DC.” 

“The National Park Service is proud to be the stewards of the Japanese cherry trees, whose blossoms each year mark the return of spring to the nation’s capital,” Jeff Reinbold, superintendent of National Mall and Memorial Parks, said. “We invite visitors from around the corner and around the globe to enjoy Washington’s grandest springtime tradition at the Tidal Basin, and to help us care for the trees by taking the pledge to become a Cherry Blossom Protector.” 

The National Park Service will once again co-host the Tidal Basin Welcome Area and ANA Stage during the 2023 Festival, where more than 150 free live performances and educational events will take place March 18 – April 2 among perfect views of the blossoms during peak bloom (rain or shine). To embrace the full breadth of the blooming period, the National Cherry Blossom Festival Dates have been extended from March 18 – April 16. 

Featuring intercultural programs that recognize traditional and contemporary arts, the Tidal Basin Welcome Area will provide resources and information from 10 a.m.-6 p.m. during peak bloom. Live entertainment showcasing a cross-cultural mix of American, Japanese, and other performing arts will take place 12-6 p.m. on the ANA Stage, presented by All Nippon Airways. Kids can earn their Bloomin’ Junior Ranger badge, and visitors of all ages can take the pledge to become a Cherry Blossom Protector. Food trucks will also be onsite and Festival merchandise will be available for purchase. 

The Tidal Basin Welcome Area and ANA Stage will be located at West Basin Drive SW (between the Martin Luther King, Jr., and Franklin Delano Roosevelt Memorials and near the Japanese Pagoda).  For more information about the Tidal Basin Welcome Area and ANA Stage, visit https://nationalcherryblossomfestival.org/event/tidal-basin/. 

Other speakers at today’s National Cherry Blossom Festival press conference included Laura Schofield, Area Vice President Luxury Brands Americas at Hilton; David Moran, Chair, National Cherry Blossom Festival Board of Directors; Angie Gates, President and Chief Executive Officer, Events DC; Rachael Lighty, National Capital Region, Head of Public Relations, Amazon; and Koichi Ai, Minister and Head of Chancery / Minister for Public Affairs, Embassy of Japan. 

Leadership Circle sponsors for the 2023 National Cherry Blossom Festival are Amazon and Events DC. Host sponsors for the 2023 Festival are Chase, ANA, Mars, Inc., TCMA (A Drew Company) for the Ronald Reagan Building and International Trade Center, and DowntownDC Business Improvement District. The Festival thanks Conrad Washington, DC for graciously hosting today’s press conference. 

The Festival encourages participants to engage with the community by posting pictures, videos, and memories to their social media channels using the hashtag #SpringItOn. 

Audiences across the globe will be able to view the Tidal Basin and cherry blossoms at peak bloom with the return of the #BloomCam, supported by Trust for the National Mall, where audiences around the globe will be able to view the Tidal Basin and the cherry blossoms at peak bloom.  

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About the National Cherry Blossom Festival 

The National Cherry Blossom Festival is one of the world’s great celebrations of spring. The 2023 Festival, March 18-April 16, will include four weeks of events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Leadership Circle Sponsors for the 2023 National Cherry Blossom Festival are Events DC and Amazon. Add the 2023 Festival and signature events to your calendar, and visit NationalCherryBlossomFestival.org or call 877.44.BLOOM (877.442.5666) for more information. Get the latest updates via email, and be sure to follow the Festival on Facebook (@CherryBlossomFestival), Instagram (@CherryBlossFest), Twitter (@CherryBlossFest) and YouTube (@CherryBlossFest).