Become a sponsor
ALIGN your brand with one of the world's greatest celebrations of spring
The National Cherry blossom Festival engages more than 1.3 million attendees each year throughout four weeks of food, fun, culture, and entertainment celebrating the famous DC cherry Blossoms. To familiarize yourself with the Festival’s spectacular events and diverse programming, check out the 2024 Festival Sizzle Reel and our 2025 Sponsorship Prospectus.
Why Sponsor?
The Festival values collaboration and places a priority on sponsors’ unique goals during the creative process. This ensures world-class experiences are brought to the more than 1.3 million Festival attendees in our nation’s capital and to the millions of fans reached online garnering 6+ billion earned media impressions.
Sponsorship of the National Cherry Blossom Festival is vital to the sustainability of the nation’s greatest springtime celebration and allows award-winning events to remain primarily free and open to the public, a proud cornerstone of the Festival mission.
Let's Bloom Together!
There are a variety of sponsorship levels, as well as customizable opportunities throughout our diverse roster of in-person and online experiences, allowing for increased visibility and lasting impact.
Join us, and be a part of transformative experiences throughout all eight wards of Washington DC and beyond! For available sponsorship opportunities, contact Jess Brown & Christina Teufert at sponsorship@ncbfdc.org.
Festival Facts
- 60% of Festival attendees are female, 40% male.
- 50% of the of the Festival attendees are White, 20% are Black, 15% are Hispanic, 11% are Asian, 3% are two or more ethnicities and less than 1% are American Indian.
- 45% of the attendees are from the Washington Metro area, 40% are other US/International, 15% are from the Mid-Atlantic.
- Average household income of a Festival attendee is 127K.
- 71% of Festival attendees are families with children.
- Interests of Festival attendees are: Entertainment, dining, travel, decor, and real estate.
COMMUNITY
CULTURE
EXPOSURE
The Festival provides opportunities for organizations to engage with diverse audiences while supporting the community in both highly anticipated celebrations and newly created experiences that surprise and delight attendees.
The Festival mission is rooted in tradition and honors the friendship between the United States and Japan through the commemoration of the 1912 gift of more than 3,000 cherry trees. This allows for unique and creative cultural programming that sponsors can participate in.
A multitude of high-visibility marketing opportunities exist, enabling sponsors to gain access to loyal Festival fans and reach new audiences.
LEARN MORE ABOUT US
CONTACT US
We’re dedicated to building community spirit through our relationships. Contact our sponsorship and development team today!
Morgan Hannell, Director of Development & Partnerships sponsorship@ncbfdc.org
WE LOOK FORWARD TO PARTNERING WITH YOU!
PRESIDENT
Diana Mayhew
BUSINESS DEVELOPMENT & SPONSORSHIP MANAGER
Jessica Brown
SPONSORSHIP & DEVELOPMENT Manager
Christina Teufert
Community Partnerships
Manager
TaKeyia Dickens
