The award-winning City in Bloom campaign engages local businesses, organizations, and individuals to join the National Cherry Blossom Festival and welcome spring across the country, bringing the spirit of the Tidal Basin into DC’s downtown and neighborhoods of the Washington, DC metropolitan area. Special lighting, custom installations, and Signature Cherry Blossom Decals visually unify the region – making it known that DC “owns” spring.
The National Cherry Blossom Festival, Inc. is a 501(c)(3) not-for-profit organization dedicated to promoting the beauty of nature and international friendship through year-round programs, events, and educational initiatives that enhance our environment, showcase arts and culture, and build community spirit.